Optimizing Checkstand Merchandising: Maximizing Shopper Interaction in a New Era of Technology

Thu, March 23, 2017 -
1:00pm to 2:00pm
EDT

Presenter: William Romollino, Vice President, Shopper Insights, Time Inc Retail

Explore best practices in driving incremental impulse category growth through innovative product merchandising, marketing, technology, and operational efficiency. Get ideas on how to maximize checkout departmental profitability by increasing consumption and basket ring. Gain understanding of the concept and dynamics related to Checkout Departmental Management to increase consumption, entertain consumers and improve their overall shopping experience.
Who are these insights for?
    •  Retail buyers
    •  VP GM/HBC
    •  VP Non Grocery
    •  In-store planning
    •  Front End Category Managers