What does the future-consumer look like in a new world? We’ll discuss current events, trends, and implications for center- store. Additionally, we’ll enjoy Study Tours—innovations from Chicago and Los Angeles (Farmers Fridge, Cooler Screens, Fat Rice, Amazon Woodland Hills, etc.) and have group discussion.
Uncertainty appears to be at the center of every conversation we’ve had about the post-COVID-19 competitive landscape at retail. Preparation for continued uncertainty has now become the reality for future organizational and operational growth. Here, we cover the five most likely scenarios for a post-COVID-19 world, highlighting the top three priorities every CEO and their organizations should have “top of mind” as they prepare and plan for continued uncertainty.
Millennial consumers have had a big role in shaping the better-for-you food movement and their desire for transparency, sustainability, and natural is now influencing the beauty industry. Linkage Research will present key insights about what better-for-consumers expect from the beauty industry and what natural and sustainable attributes have the most appeal with this consumer. These insights will frame for the manufacturer and retailer which beauty benefits have the most appeal now and which are poised for growth.
During this Infocast, Linkage Research will discuss:
- Profile and mindset of the better-for-you beauty consumer
- The relative appeal of the range of better-for-you attributes to the beauty consumer
- Perspective on which attributes are set to grow
- Channels consumers are seeking beauty-for-you beauty
- Trending brands that are delivering on the needs of the beauty-for-you beauty consumer
The Retail and CPG industry has faced major challenges during the COVID-19 crisis, resulting from stagnant supply chain strategies over the last 25 years. The just-in-time inventory model broke and failed many stores across the country after serving its purpose for many years with effectiveness and efficiency. So, what’s next? Challenges will continue for retailers and suppliers as the dust settles. What will the new normal look like for the retail supply chain and how quickly can the marketplace pivot towards a new system that is more robust to handle future pandemics?