Archived Infocasts

Nitasha Mehta, Director of Vendor Marketing, Boxed

Change From Within

February 27, 2020

Join us and presenter Nitasha Mehta from Boxed as she discusses the importance of cultivating ideas from within, and how one Boxed employee galvanized senior leadership to take a stand on the Pink Tax and Tampon Tax, leading Boxed to become the first and only national retailer to do so.

Reasons someone should attend:
• Learn what employees can do to create change from within their organizations
• Learn how and why employers should empower employees to take a stand on issues they care about, and how this can be good for business

Jim Longo, Co-Founder & VP Research Solutions, Discuss.io

How To Become A Consumer Centric Organization: Drive Innovation Through Empathy

January 30, 2020

 

Today’s brands are swimming in data. They have an incredible amount of information about consumers, but without a conversation and feeling the consumer, painting a vibrant picture of the consumer is challenging.

Looking at this challenge, major brands such as Unilever and PepsiCo asked the question “How can we go beyond the demographics to become even more consumer-centric?” Wanting to scale empathy across the organization, these and other brands partnered with Discuss.io to drive regular consumer connections through live video conversations. In this presentation, Jim Longo will share more about the inspiration behind this initiative, how they rolled it out within the organizations and give actual use cases where brands were able to get to market faster.

Rethinking the Front of Store

December 5, 2019

PlanetRetail RNG’s latest research report on Rethinking Front of Store helps retailers and suppliers build new strategies to continue to drive impulse buying.

The process of completing a purchase is now taking different forms, from checkoutless solutions to automated online order pickup kiosks. These new touchpoints tend to minimize, if not eliminate, space for impulse purchases, constituting a major risk for relevant brands. PlanetRetail RNG’s latest research report on Rethinking Front of Store helps retailers and suppliers build new strategies to continue to drive impulse, categorizing them based on how they occur and where they are fulfilled.

Reasons to Attend:

  • See how changes to the front end will repurpose space in the store
  • Identify shifting opportunities for impulse
  • Understand which categories will be most impacted

The Future of Consumer Electronics

November 14, 2019

Edge by Ascential’s four winning strategies to cover Store of the Future, Ecommerce, Supply Chain &Fulfilment, and Shopper Engagement

The presentation will detail the latest developments in the consumer electronics categories from retailers like Walmart, Best Buy, and Amazon among others. Organized by Edge by Ascential’s four winning strategies, we will highlight the latest initiatives within Store of the Future, Ecommerce, Supply Chain & Fulfilment and Shopper Engagement developments.

Reasons to Attend:

  • Gain an overview of the market and the forces of change that are influencing its development
  • Uncover which retailers are dominating the sector in terms of sales, as well as future growth projections
  • Discover the latest trends happening in the consumer electronics category, with best-in-class retailer and supplier case studies
  • Gain insight into how you as a supplier need to respond, with recommendations by winning strategy

Mod Boon-Long – Analyst, North American Advisory at Edge by Ascential

The Future of Health and Beauty Categories

September 12, 2019

This presentation will detail the latest developments in the health & beauty categories from retailers like Target, CVS, Walgreens, and Amazon among others. Organized by Edge by Ascential’s four winning strategies, we will highlight the latest initiatives within Store of the Future, Ecommerce, Supply Chain & Fulfilment, and Shopper Engagement developments.

Reasons to Attend:
• Gain an overview of the global market for this sector and the forces of change that are influencing its development
• Uncover which retailers are dominating the sector in terms of sales, as well as future growth projections
• Discover the latest trends happening in the health, beauty & personal care sector, with best-in-class retailer and supplier case studies
• Gain insight into how you as a supplier need to respond, with recommendations by winning strategy.

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